Equipping a new oral care brand with social-first content.
For the launch of the new Life Supplies brand, the team turned to us to craft a compelling content campaign to launch the new direction.
The Brief
Our task was to equip Life Supplies with product & lifestyle imagery, social-first organic content and high quality ads to garner us much interest as possible as the brand relaunches.
Creative Approach
We showcased our models brushing away in different environments to show the sexy side to oral care, we sat down with founder James & oral care expert Maj to discuss the vision for the brand and shot many UGC edits & "product in use" content for use across social & other digital channels.
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